Holstein Association USA will kick off National Dairy Month with the newest episode of its nationally acclaimed television series, Holstein America, which airs at 6:30 p.m. CST/7:30 p.m. EST, Wednesday, June 4, on RFD-TV.

This season’s episode takes viewers on a journey through dairying across the four seasons — spring, summer, fall and winter — while traveling to meet the dedicated individuals and families behind U.S. Registered Holsteins. From lush spring pastures to the tranquil beauty of winter barns, the show highlights the hard work, resilience, and innovation that define the dairy industry year-round.

“Holstein America showcases the incredible spirit of dairy farmers and the role U.S. Registered Holsteins play in feeding our communities,” says Lindsey Worden, Holstein Association USA CEO. “This episode beautifully illustrates how dedication and progress never take a season off — dairy farmers are constantly adapting, improving and leading with ingenuity every day of the year.”

Airing at the start of National Dairy Month, the June 4 broadcast offers the perfect opportunity to celebrate dairy families and their contributions to wholesome, nutritious dairy products enjoyed around the globe. From the East Coast to America’s Dairyland, the Great Lakes to the South, this episode of Holstein America highlights dairy farm families committed to raising high-quality Registered Holsteins. They also serve their communities by way of delicious products, informative farm tours, and advocacy efforts.

Sponsored by Merck Animal Health, Holstein America is the only nationally televised program dedicated to Registered Holsteins and the people who care for them.

Don’t miss Holstein America at 6:30 p.m. CST/7:30 p.m. EST, Wednesday, June 4, on RFD-TV. The network is available on DISH Network, DIRECTV^®, AT&T U-Verse, Charter Spectrum, Cox, Comcast, Mediacom, Suddenlink and many other rural cable systems. Check local listings for details.