The federal government has committed more than $2 million to support the Dairy Farmers of Canada (DFC) in order to enhance public trust in dairy production.
Agriculture and Agri-Food Minister Lawrence MacAulay was at Ferme Geranik in St. Albert, Ont. recently to announce an investment of up to $2.7 million.
“Our government is pleased to support Canada’s dairy farmers in their efforts to demonstrate that their products meet the highest standards for quality and safety and are produced responsibly and sustainably. Building consumer confidence and trust helps ensure the growth and sustainability of Canada’s dairy sector,” said MacAulay.
The DFC has a quality assurance program called proAction. This and the pursuit of an industry environmental sustainability strategy will be the areas where the funding will be used.
The investment will help DFC further develop and implement proAction, pursue stakeholder engagement, initiate an industry environmental sustainability strategy and implement a plan to communicate with stakeholders, customers and consumers on DFC’s quality assurance and sustainability activities.
“Dairy farmers across Canada are committed to the highest standards in regard to sustainable production. As such, our proAction program has been instrumental in demonstrating farmers’ responsible stewardship in producing milk that is of the highest quality,” said Pierre Lampron, president of Dairy Farmers of Canada. “This funding will allow for ongoing improvement of proAction and will ensure that the industry meets the expectations of consumers for decades to come.”
Source: The Guardian