Dairy farmers and dairy enthusiasts are invited to join American Dairy Association North East (ADA North East) for one of two social media training webinars through its DairyFAN (Dairy Food and Advocacy Network) program.
Set for Thursday, January 31, at 7 p.m., or Friday, February 1, at noon, each free identical webinar will last less than one hour. Tips will be offered to best share the dairy story through various social media outlets like Facebook, Twitter, Instagram, Snapchat, YouTube, and Pinterest, among others.
“We encourage farmers and others interested in advocating for the industry through social media to join us for one of these trainings,” said ADA North East CEO Rick Naczi. “No one can tell your story better than you can, and in this digital era, it’s the fastest, most effective way to share positive messaging.”
Participants in these training sessions do not have to be a member of DairyFAN, the innovative leadership and social media advocacy outreach program sponsored by ADA North East. DairyFAN is designed to help interested promoters in advancing their knowledge and ability to engage on social media in the growing and complex public dialogue surrounding food and farms.
Members of DairyFAN participate in interactive social media engagement and leadership training, food issues education, and networking opportunities through digital initiatives around food. To join, members must be 18 years of age, a resident in the ADA North East territory (New York, Pennsylvania, New Jersey, Maryland, Delaware and northern Virginia counties); active on at least one social media channel; and be passionate about advocating for the dairy industry. Click here to apply.
For more information about the trainings and about DairyFAN, contact Emma Andrew Swarthout at [email protected]
About American Dairy Association North East
American Dairy Association North East (ADA North East) is the dairy farmer-funded organization funded by participating dairy farmer’s checkoff investment to build demand and sales for milk and dairy foods throughout the local region. Representing nearly 12,000 dairy farm families in Pennsylvania, Maryland, Delaware, New York, New Jersey and northern Virginia, ADA North East develops and implements local programs to drive milk and dairy sales at retail outlets and in schools. The organization also conducts consumer education about dairy through events, traditional and social media, and in collaboration with health professionals through National Dairy Council®. ADA North East works closely with Dairy Management Inc.™, the national dairy checkoff organization, to support nutrition research, national partnerships and developing export markets for dairy to bring a fully integrated promotion program to the region. For more information, visit American Dairy.